Pomelli is one of those tools that instantly looks useful the moment you see it. Clean interface, clear purpose, and a promise every marketer wants to hear: create on brand marketing campaigns without spending days on visuals and copy. The problem is that for many people, Pomelli simply does not open. Or onboarding stops halfway. Or Google Labs shows it as unavailable.
That usually has nothing to do with your account or browser. It is about where you are connecting from.
Below is a simple and realistic guide explaining what Pomelli is, why it is region restricted, and how people outside the US are accessing it in practice.
What Is Pomelli and Why Everyone Is Talking About It
Pomelli is an experimental AI marketing tool developed under Google Labs with AI technology coming from Google’s broader research ecosystem.
Its main job is to create marketing campaigns that actually match your brand instead of generic AI output.
Pomelli works in two main steps:
First, it analyzes your website. Colors, fonts, images, tone of voice, layout. From that, it creates something called Business DNA, which represents your brand identity.
Second, it uses that Business DNA to generate campaign ideas. Social media posts, headlines, visuals, short promotional texts. Everything already aligned with your existing style.
That is why Pomelli stands out. It does not start with prompts. It starts with your brand.
Why Pomelli Is Not Available Outside the US
Pomelli is still labeled as an experiment. Google regularly limits experimental tools to a few regions first, usually the United States and a small number of English speaking countries. This helps them test performance, collect feedback, and control rollout.
If you try to access Pomelli from Europe or many other regions, you may experience things like:
- The onboarding page not loading at all
- A message saying the experiment is unavailable
- Being unable to generate Business DNA
- Campaign ideas failing to load
This happens even if you have a valid Google account and everything else works normally.
How to Access Pomelli Outside the US Step by Step
This is the method commonly used by marketers, remote teams, and agencies who travel or work internationally.
Step 1 Connect Through a Supported Region
Pomelli checks your location based on your IP address. If your connection appears to come from the US, onboarding works as expected.
Many users simply connect through a US server using a VPN. Something like NordVPN is often used because it offers stable US locations and works well with Google services.
The goal is not to hide anything. It is simply to appear as if you are accessing Pomelli from a supported country.
Step 2 Open Google Labs and Start Pomelli Onboarding
Once connected, go to Google Labs and open Pomelli. You should now be able to:
- Start the onboarding flow
- Enter your website URL
- Let Pomelli generate your Business DNA
Most people complete this step without any issues once the region restriction is resolved.
Step 3 Generate Campaign Ideas
After Business DNA is ready, Pomelli unlocks campaign suggestions. This includes visual concepts, short captions and educational or promotional ideas.
At this point, Pomelli is already fully usable.
Step 4 Continue Working While Traveling
In many cases, Pomelli keeps working even when you later disconnect or move between countries. If access issues return, reconnecting through a supported region usually resolves it immediately.
This is common behavior with region limited Google experiments.
Is Using a VPN With Pomelli Safe
Using a VPN for secure access while traveling is standard practice. Especially when working from hotels, coworking spaces or public Wi Fi.
From a technical standpoint, a VPN simply encrypts your connection and routes it through another location. You are still signing in with your own Google account and using Pomelli normally.
That said, Pomelli is an experimental product, so it is always smart to follow Google’s terms and use common sense. Nothing described here involves bypassing security or modifying the service.
Who This Is Useful For
Accessing Pomelli outside the US is especially relevant for:
- Marketing agencies managing international clients
- Hotels and travel businesses operating across borders
- Remote marketers and freelancers
- Founders testing new Google tools early
If your brand relies on consistency and visual identity, Pomelli can save serious time.
Final Thoughts
Pomelli is a genuinely useful AI marketing tool, not just another experiment that looks good in demos. The regional limitation is annoying, but temporary. Until global access expands, knowing how to use Pomelli from outside the US gives you an advantage.
If you already work online, travel often, or manage brands internationally, this setup fits naturally into how you already operate.
Once Pomelli becomes globally available, guides like this will not be needed. Until then, this is how people are using it in the real world.
FAQ
Is Pomelli available outside the US?
Pomelli is currently limited to selected regions, mainly the United States. If you connect from unsupported countries, onboarding or features may not load properly.
Can I use Pomelli while traveling abroad?
Yes, but access can be inconsistent outside supported regions. Many users connect through a US based VPN server to continue using Pomelli while traveling.
Is it safe to access Pomelli with a VPN?
Using a VPN is a common way to secure your connection on public or hotel Wi Fi. You still log in with your own Google account and use Pomelli normally.
